We’re very excited to report that INVIVO recently received a prestigious eyeforpharma award for a pilot patient companion app developed to help empower patients with COPD to change their behavior for a better quality of life.
The app received the Most Valuable Patient Initiative Award during the ceremony in Philadelphia.
From their blog
When we performed a survey of contemporary health applications, looking at broad trends, such as design and functionality, we found that most mHealth apps were essentially detailed journals, providing data, but not much insight. Our goal was to change that by taking a patient’s health and adherence data, and turning it into compelling insights about their own health. This, in turn, would encourage them to continue their treatment. The more that they used the application, the more useful it would become.
In order to maintain user engagement, we incorporated gaming elements, such as badges and unlockable achievements that could enhance the user experience. And it worked – after 6 months, almost half of the patients in the pilot program continued to use the app on a daily basis.
You can take a peek at the award-winning app below.