It’s MedArt Mentor Monday! Every week, Peg Gerrity shares fantastic tips, advice and helpful information for illustrators at any stage in their careers. Peg has over 30 years of experience as a successful Certified Medical Illustrator.
“Whether displaying your work on your own website or on a resource like workbook.com or medillsb.com, associating each piece with appropriate keywords for the search engines is crucial. Having a search feature within your personal website is important as well, especially as you accumulate more stock and archival images. As we discussed last fall, secondary licenses have value, which is why my web designer Steve Castanon from Sitedesignworks included a search feature. More Website Marketing Tips Next Week!”
View the previous MedArt Mentor Mondays:
Feb. 27th, 2023 – 01. “How to Grow Your Client Base: Marketing Your Freelance Illustration Business”
Mar. 6th, 2023 – 02. “Target Audience”
Mar. 13th, 2023 – 03. “Marketing Your Brand”
Mar. 20th, 2023 – 04. “Targeting Art Directors with Your Branding”
As a Certified Medical Illustrator, Peg Gerrity has over 30 years of experience creating custom digital illustrations and animations for the healthcare, publishing, and pharmaceutical industries. She also creates traditional watercolor paintings while serving as Artist in Residence for various research, cultural, and conservation projects, and lease the rights to those images as needed.